Job Circular for Assistant Manager – Technical Sales 

Department: Sales  
Reports To: AGM – Sales 

Job Summary 

The Assistant Manager – Technical Sales will be responsible for driving sales of technology products and solutions by understanding customer requirements, providing appropriate technical solutions, preparing proposals, and supporting the sales team throughout the sales cycle. The role requires a combination of technical knowledge, sales expertise, customer relationship management, and strong communication skills. 

Key Responsibilities 

  • Identify and develop new business opportunities through client visits, calls, networking, and market research. 
  • Understand customer requirements and recommend suitable technical products, software, or solutions. 
  • Conduct product demonstrations, presentations, and technical discussions with prospective clients. 
  • Prepare technical proposals, quotations, solution documents, and presentations in coordination with relevant teams. 
  • Work closely with the Sales, Pre-Sales, Product, Technical, and Implementation teams to ensure successful deal closure. 
  • Handle client queries and provide appropriate technical and commercial information. 
  • Participate in client meetings, negotiations, and solution discussions. 
  • Maintain strong relationships with existing and potential customers. 
  • Follow up on leads, proposals, quotations, and opportunities to achieve sales targets. 
  • Monitor market trends, competitor activities, and customer needs to identify new business opportunities. 
  • Support the development of sales strategies and contribute to achieving departmental revenue targets. 
  • Maintain accurate sales pipeline, customer information, and regular sales reports. 
  • Assist in preparing sales forecasts and management reports. 
  • Ensure proper handover of confirmed projects/accounts to the implementation or technical team. 
  • Provide post-sales coordination and support when required. 
  • Ability to manage the complete sales cycle, from lead generation and qualification to negotiation, closing, and successful conversion into a customer. 

Required Qualifications 

  • Bachelor’s degree in Computer Science, Engineering, Business Administration, Marketing, or a related field. 
  • 3–5 years of experience in technical sales, IT sales, software sales, solution sales, or a related field. 
  • Experience in B2B sales and technology solutions will be preferred. 
  • Strong understanding of IT products, software solutions, SaaS, or enterprise technology. 
  • Good presentation, negotiation, communication, and client-handling skills. 
  • Strong proficiency in MS Office, particularly Excel and PowerPoint. 
  • Ability to understand technical concepts and explain them clearly to non-technical customers. 

Key Competencies 

  • Technical & Solution Selling 
  • Business Development 
  • Customer Relationship Management 
  • Negotiation & Communication 
  • Presentation & Demonstration 
  • Lead Generation & Conversion 
  • Sales Planning & Forecasting 
  • Problem Solving 
  • Team Coordination 
  • Market & Competitor Analysis 

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